Step into the vibrant world of authentic Puerto Rican cuisine as we sit down with Will and Maria Negron, the dynamic husband-and-wife team behind Hit the Spot Kitchen in Fredericksburg. Their story goes far beyond typical restaurant ownership—they're self-proclaimed "food alchemists" transforming everyday ingredients into memorable culinary experiences through their takeout kitchen, food truck, catering services, and private chef experiences.

The Negrons share how their business emerged from recognizing the growing Puerto Rican community in Fredericksburg had no authentic food options, especially following Hurricane Maria's displacement impact. Their mission became clear: introduce the rich Afro-Caribbean flavors of Puerto Rico to local food enthusiasts while providing a taste of home for the Puerto Rican diaspora. Along the way, they've battled misconceptions (no, they don't serve tacos, and no, they're not an ice cream truck) while educating customers about the distinctive rice-based dishes, empanadas, and unique flavor profiles that define their cuisine.

What makes their story particularly compelling is the personal transformation underpinning their business success. With remarkable candor, Will and Maria reveal that their greatest life challenge wasn't business-related but rather saving their marriage in 2010. That profound personal growth created the foundation for their current thriving partnership—a "partnership with purpose" that enables them to work together daily. Their message to listeners extends beyond food: be open to exploration, whether that's trying a new dish or transforming your relationships. Find them at 3318 Bourbon Street in Fredericksburg, or follow their social media for food truck locations and special events. And if you're a Pokémon GO player, you'll appreciate knowing they're also a PokéStop—a touching tribute to a regular customer who has since passed away. Ready for your own flavor exploration?

Hit the Spot Kitchen

Will and Maria Negron

hitthespotkitchen.com

540-479-1687

[email protected]